The power of words

Tuesday, January 14th, 2014


Purplefeather, a UK online company, produced this thought-provoking video about the power of words. It is, through the medium of this video, demonstrating what minor changes can do, to achieve incredible results.

The Power of Words is applicable to every aspect of our communications and when watching it, I was struck by the use of the words “I wrote the same thing, but with different words”.